Monthly Archives: September 2013

Gaming / Product

Plumbee launches latest slots game

The Three Musketeers is Mirrorball Slots’€™ ninth game to be developed by Quickspin Social casino games company Plumbee has announced the release of its latest addition to its Mirrorball Slots app on Facebook. The Three Musketeers is the 10th slots game to be added to the app, which recently reached 500,000 downloads of its iOS […]


We Compare Ourselves with Other Forms of Entertainment, Not Gambling Companies

Gerald Tan, COO and co-founder of social casino startup Plumbee, dropped these stats during his presentation at the Mobile Gaming & Gambling Summit this morning and provided an introduction to the market. The social casino industry will be worth $2bn (£1.3bn) in 2013, and accounts for 43 per cent of Facebook’€™s revenue. 173m people have […]


Why stickiness isn’t enough: Creating a game with enduring popularity

I try to avoid the term “sticky.” In today’s competitive era of gaming, it seems antiquated and simplistic, and creating a game with enduring popularity is about much more than that. Instead it’s about providing gamers with an experience that keeps them interested long-term and generates real engagement.